Insights
Insights.
Notes on leadership communications, executive voice, and where audiences actually pay attention.
1 July 2026
LinkedIn company pages are declining.
Company-page reach has fallen around 64% since 2024. The reach has moved to people, and that changes where communications work sits.
26 June 2026
Most comms teams measure the wrong thing.
69% of corporate affairs functions still report on reputation, not results. Boards fund what they can read in business terms.